Pricing that pays for itself.
Every website ships with the plan built to run it. Start with a free mockup, then pick the tier that fits. The build is scoped on your call and the monthly number is fixed. Plus AI Automation and an AI Strategy retainer when you outgrow DIY.
See your site before you spend a dime.
Tell us about your business and we build a free custom mockup on a private share link. Look it over on your own time. If you like it, the mockup becomes the blueprint for your build.
- Free, no call required
- Real ZFM design, hero motion included
- Ready in 24 to 48 hours
- No commitment, no card
Each build runs on the plan built to support it.
A bigger site needs more watching, more reporting, and more automation behind it. So each build tier comes paired with the plan that carries it, rather than leaving you to guess.
- Built from your real photos and reviews
- Hero animation and your brand applied
- One page on a private share link
- Ready in 24 to 48 hours
- A dedicated page for each core service you sell
- Brand applied: palette and type drawn from what you already have
- Your Google listing set up properly: categories, services, area, and details matching the site
- Copy polished from your material, tuned for mobile
- Signature motion: hero plus one ambient section
- Lead form wired to your CRM
- 3 revision rounds
- Follow-up that keeps working every quote until they answer
- Missed-call text-back on your business number
- Content changes included, and we do not count them
- Review requests sent automatically after every job
- Up to 3 workflow automations: quote follow-up, review requests, or booked jobs syncing to your books
- Monthly report, including how you score against three named competitors
- We reply the next business day
- Your brand sheet, delivered before we build a thing
- A chat widget built in your brand, not a grey bubble
- A page for every service and every city you serve
- Copy written from a discovery interview, not supplied by you
- Custom visual direction, motion seeded from your photography
- Booking, plus deposits and payments through Stripe or Square
- 5 revision rounds
- Seasonal reminders and win-backs that make last year's customers buy again
- Your Google listing managed: posts, photos, and review responses drafted for you
- Whether AI assistants recommend you, tracked monthly
- Everything in Lead Engine
- One new page or section every quarter, included
- Call tracking that shows which source produced the call
- Up to 5 workflow automations
- We reply within 24 hours on business days, on a direct line
- A brand system, not just a sheet: tokens and components
- Custom integrations and AI workflows
- AI Strategy advisory through the build
- Full technical SEO architecture
- Multi-site or multi-brand structure
- Your phones answered around the clock
- Emergencies routed straight to your cell, always
- Everything in Full Growth
- Your Google listing managed and monitored for edits
- A shared channel with your team, not just with you
Larger or unusual scope: multiple brands, an unusual integration, something not on this page? Let us talk.
Every site we build runs on this.
Not a tier and not an upsell. This is the floor, and it is the part a drag-and-drop builder cannot give you at any price.
Custom-built, not assembled
Hand-written code on Next.js. No page builder, no plugin stack, no theme that breaks on the next update.
Written by a person, checked by a machine
Every word runs through a filter that strips the phrases that make copy sound machine-written. No "elevate your experience".
Watched every day
An automated check hits your site daily: pages load, forms submit, phones ring. You should not have to report an outage, and with us you do not.
A lead cannot fall through
Every submission is written to your CRM, emailed, and texted, and spam is blocked before it reaches your phone at six in the morning.
Backed up and restorable
Your content and your leads live in a managed database with point-in-time restore. Nothing to patch, nothing to lose.
Measured, not guessed
Every image is re-encoded and every page scored against real load-speed data, then printed in your monthly report.
Two products that stack on any plan.
AI Automation and the AI Strategy retainer are scoped separately from the website work. Either one can be added to any plan, or run on its own.
Scoped one-time builds shipped in 2 to 4 weeks on the stack you already use: our Command Center platform, Make.com, OpenAI. A workflow that saves an hour a day is $3,000 here. Big-agency AI consultancies quote $50,000 for the same work.
8 hours of strategic guidance plus 1 dedicated build day every month. For businesses under $5M where a $300k full-time CTO is not realistic, but the technical decisions still demand someone who knows what they are doing.
ZapFlowMatic vs a typical agency.
The math is the math. Owners deserve to see it before the call.
| What you are buying | ZapFlowMatic | DIY builder | Typical agency |
|---|---|---|---|
| What you see before you pay | Free custom mockup of your actual site | A blank template and a free trial | A slide deck and a quote |
| What the site is built with | Hand-written code on Next.js | A page builder and a plugin stack | Usually WordPress and a theme |
| Who writes your copy | Written from a discovery call, then filtered for machine-sounding phrasing | You do, at 11pm | A junior copywriter, or you |
| Time to launch | Mockup in 24 to 48 hours, build live in days | However many weekends you have | 4 to 12 weeks |
| Strategy meetings before site goes live | 1 intro call | None, and it shows | 6 to 12 meetings |
| If the site goes down | A daily automated check catches it before you do | You find out from a customer | Support ticket, business hours |
| If a lead form fails | Every submission is written to CRM, emailed and texted, so one path failing does not lose it | The lead is gone and you never know | Support ticket, business hours |
| When you need a change made | Content changes included and not counted | You do it, or it waits | Billed hourly, queued behind bigger accounts |
| The quote nobody replied to | Follow-up keeps working every quote until they answer | It sits in your sent folder | Not their job |
| Last year's customers | Seasonal reminders and win-backs on Full Growth | You mean to, every year | A campaign, quoted separately |
| Your Google listing | Set up on every build, managed on Full Growth | Yours to figure out | Often an add-on |
| Business texting registration | Handled as part of the build, carrier fee absorbed | Your problem, and it will block your texts | Rarely mentioned until it blocks you |
| Competitive tracking | Three named competitors scored in your monthly report | None | Quarterly deck, if you ask |
| Whether AI assistants recommend you | Tracked monthly on Full Growth | Nobody is checking | Nobody is checking |
| Monthly hosting | Included | $15 to $50 | $50 to $200 |
| Missed-call text-back | Included on every plan | A separate subscription | $99 add-on |
| Review automation | Included on Lead Engine | A separate subscription | $149 add-on |
| Account team count | 1 operator | Just you | Account manager, project manager, designer, developer |
| Cancellation | 14-day free trial, term set in your agreement | Cancel anytime, keep the problem | 12 month contract is standard |
Common questions before the call.
What exactly is the free mockup?
A free visual preview of your new site on a private share link. Real ZFM design built from your intake form, no domain attached, no commitment. If you like it, the mockup becomes the blueprint for your build.
Can I upgrade later?
Yes. Most owners start with the Standard build and add pages when growth justifies it. Premium adds service pillar and city pages, Custom adds integrations and AI workflows. Your existing content carries forward.
How does payment work?
The mockup is free. Paid builds run 50% to start and 50% at go-live, and the build price is scoped on your call. Monthly plans start with a 14-day free trial.
How does the plan term work?
Every plan starts with a 14-day free trial. Term is set in your agreement and we walk through it on the call, so there are no surprises after you sign.
How does AI Automation pricing work?
AI Automation is sold separately from website builds. A Single Workflow is $1,500 one-time. A Workflow Pack of 3 to 5 workflows that share data is $3,000 one-time. Monthly AI add-ons that sit on top of any ZFM plan run $50 to $200 a month depending on volume. Larger one-time builds range from $1,500 to $5,000 and are scoped on a discovery call.
How does the AI Strategy retainer term work?
The AI Strategy retainer is $2,500 a month. You get 8 hours of AI-fluent strategic guidance plus 1 dedicated build day every month. It runs month to month and can be cancelled with 30 days notice.
Does the price include hosting?
Yes. Every build runs on a monthly plan, and hosting is part of it. The plan also carries lead capture, review automation, and the daily checks that keep the site up, all in one number.
What if I need add-ons?
Add-ons are quoted per project. Examples include extra service pages, blog setup, location pages, custom integrations, and AI automations. We tell you the cost before any work starts.
How is animation count decided?
Animation is a design decision, not a counting exercise. We start with the hero and add motion graphics where they sharpen the story. Standard usually means hero plus one ambient section. Premium usually means hero plus a few ambient sections. Custom is showcase motion across the site. We pick the right number for your build, not a quota you have to meet.
What is not included?
Stock photography licensing beyond what we provide, paid ad spend, third-party tool subscriptions outside our standard stack, and printed assets are not included. Anything outside the scope is quoted up front.
When does business texting start working?
Texting on a business number has to be registered with the carriers first, and that is not instant. Plan on one to two weeks. The rest of your site goes live before that clears, so nothing waits on it. We handle the registration as part of the build and absorb the carrier fee into your plan.
What counts as a content change?
Changes to what the site says are included and we do not count them: prices, hours, service descriptions, photos, staff, seasonal copy. Changes to what the site is get quoted: a new page, a new section, a new integration. Full Growth includes one new page or section every quarter.
Can I get just the brand sheet without a build?
Yes. A standalone brand sheet is $500 to $750 and takes about two days: palette, type, logo usage, and the rules that keep everything consistent. No build attached. Most owners take it as part of a Premium build instead, where it is delivered before we build a thing.
Start with proof, not a pitch.
If you know what you want, hit the tier button. If you want to see the work first, ask for the free mockup. If you want a human, book the call.